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Laying the Foundation for Combating Malnutrition in India The importance of balanced nutrition and health
An initiative of HealthPhone™, conducted under the aegis of Indian Academy of Pediatrics, in partnership with the Ministry of Women and Child Development, UNICEF, Aamir Khan and with support from Vodafone.
It is the World's Largest Programme to Battle Malnutrition amongst Mothers and Children.
The objective of this nationwide campaign against malnutrition is to address issues of status of women, the care of pregnant mothers and children under two, breastfeeding and the importance of balanced nutrition and health. The focus is on women between 13 and 35 years of age and their family members.
The four Poshan videos are hosted on a dedicated WAP page iaphealthphone.org and accessible to all Vodafone India subscribers on their mobile phones.
Vodafone India subscribers can also give a missed call on 1 800 120 8989 (toll-free) to receive a link to the WAP page via SMS.
With a substantial development of research and findings for breastfeeding over the past three decades, we are now able to expand on the health benefits for both women and children across the globe. The two papers in this Series will describe past and current global trends of breastfeeding, its short and long-term health consequences for the mother and child, the impact of investment in breastfeeding, and the determinants of breastfeeding and the effectiveness of promotion interventions.
New Research Shows That Breastfeeding Matters Everywhere and Could Save Millions of Lives and Dollars "Political commitment and investment in breastfeeding by governments, donors, employers and civil society is urgently needed to ensure the health of women and children and to shape a more sustainable future for all. UNICEF and the World Health Organization, in partnership with close to 20 organizations, are leading the charge to mobilize global action to raise political and financial investment to support breastfeeding. Together, we are working to remove barriers to breastfeeding and to give women the tools they need to make informed decisions to ensure their health and the health of their children for generations come." Werner Schultink, Chief of Nutrition at UNICEF
ShishuPoshan - Digital friend of lactating mother - Android
Newborn baby’s cries and concern regarding hunger are very delicate issues especially for new mothers; they have a lot of questions related to breastfeeding and child nutrition. These questions often remain unanswered due to lack of access to a doctor, health worker, time or money. Which, in turn, often leads to wrong practices of using external milk or resorting to baby foods.
As per Breastfeeding Promotion Network of India [BPNI] and UNICEF training manual, Breastfeeding, if done in a right way, could bring down child mortality by up to 13 %.
To address such issues faced by lactating mothers, KEM Hospital Mumbai, UNICEF Maharashtra, Mumbai Breastfeeding Promotion Committee and Tata Consultancy Services collaborated and developed ShishuPoshan, a mobile based Android application. This application provides answers to more than 100 questions, that mothers may have. It also helps mother to connect to trained health workers in select cities in India.
Infant Feeding Support for Refugee Children is a group of mothers and other interested people, working as volunteers, to gather and co-ordinate support for the infants (newborns to age two years old and beyond) fleeing war and thus caught in the refugee crisis. As a group we support the WHO recommendations on Infant Feeding whereby milk, preferably mother’s milk, should be the only food given for the first six months and milk feed should be offered freely for a minimum of two years.
• support mother & infant
• educate, train & support volunteers
• educate public
• support IYCF-E aligned groups to fundraise
Pamela explores the research that influenced HIV and infant feeding policy. She describes a journey spanning promotion of maternal infant feeding choice in the face of an uncertain outcome to a clear recommendation based on up-to-date evidence about child-survival. Twenty-five years later breastfeeding enjoys a renewed endorsement regardless of a mother's HIV-status.
We invite you to view this presentation and share this education with your colleagues.
Hesperian Health Guides is a nonprofit health information and health education source that develops accessible materials in many languages. Access free information in Hesperian's related to breastfeeding and newborn health.
Infant and young child feeding is central to child health and, after birth, breastfeeding is the first act of provision by a mother for her child. For most of history no other third party was required to support infant feeding other than the mother and the surrounding family. It is only since the commercial development of breast milk substitutes in the nineteenth century that health professionals have become involved in their prescription.
"In recent years, the commercialisation of infant feeding has impacted on professional practice through the development of sponsorship by the Baby Feeding Industry of medical conferences and meetings, along with gifts to health workers.
It is the view of ISSOP that this sponsorship is damaging to the reputation of paediatricians, to the health of mothers and infants, and to the status of breastfeeding and this statement explains the reasons why we believe that such sponsorship should be terminated."
ISSOP is hopeful that the Position Statement will be used with paediatric societies and associations around the world to ensure that paediatricians and other health professionals avoid conflicts of interest, and protect breastfeeding as one of the most health promoting measures in the field of child health.
*The term Baby Feeding Industry refers to all commercial companies which market infant formula or other infant feeding products.
Breastfeeding: Impact on child survival and global situation
Optimal breastfeeding of infants under two years of age has the greatest potential impact on child survival of all preventive interventions, with the potential to prevent over 800,000 deaths (13 per cent of all deaths) in children under five in the developing world (Lancet 2013). » more from UNICEF
In summary, WHO recommends exclusive breastfeeding for the first six months of an infant's life. Thereafter, local, nutritious foods should be introduced, while breastfeeding continues for up to two years or beyond. Followup formula is therefore unnecessary. In addition, follow-up formula is not a suitable substitute for breast milk, due to its content.
Visitors are invited but not required to help this tool to continue to be available by donating any amount they wish to Wellstart International, a US based 501(c) (3) non-profit organization that is compliant with the International Code of Marketing of Breastmilk Substitutes.
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